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How Independent Filmmakers Can Build an Audience Before Release


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Introduction: Why Audience-Building Should Start Before the Film Release  For independent filmmakers, making a good movie is only half of the struggle since getting an audience can also be tough if there is not enough funding for advertising and distribution of the movie. Contrary to big movie studios, independent filmmakers do not usually have a […]

Before the poster: a practical handoff checklist for independent filmmakers


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When filmmakers commission a poster from us at COLONFILM, one recurring problem arrives before the design begins: the stills are too small. Someone is investing in artwork for their film, yet the images supplied are low-resolution copies rather than frames exported from the original video. There can also be uncertainty about who chooses those frames, […]

How to Direct Branded Films Without Losing a Cinematic Point of View


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The quickest way to lose a cinematic point of view on a branded film is to treat the brief as a shot list. The client needs the facility, the product, the team, an interview and the logo. You can photograph every one of those things beautifully and still end up with a film that nobody […]

6 Ways To Build Your Film Festival Strategy


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Hi, my name is Rebekah Louisa Smith and I am a Film Festival Strategist. I help filmmakers get their films seen in film festivals around the world by creating for you the right type of strategy and recommending the best-suited festivals to submit your film to. I’ve helped thousands of filmmakers worldwide get their films […]

How Film Distribution Has Changed (What Every Filmmaker Needs to Know)


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Not long ago, distribution was the finish line. How film distribution has changed. You wrote the screenplay, raised the money, made the film, premiered it at a festival and hoped a distributor would take it from there. If they said yes, your film found an audience. If they said no, your options were painfully limited. […]

Why We Still make Puppets by Hand


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I am Zack Buchman, founder and Creative Director of Furry Puppet Studio, a custom puppet design studio in SoHo, New York. We design and build custom puppets for television, advertising, and music video, and most days I am somewhere between a workbench and a monitor, worrying about eyeballs. Why we still build it by hand A […]

What Production Teams Should Check Before Filming in Another Country


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International shoots can give an independent film something that is hard to fake such as texture, scale and truth. A street, a landscape, a local accent, or the way people naturally move through a place can add detail that a recreated location may never fully capture. But for smaller film crews, shooting abroad is extra […]

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